2011 HOKIEZONE T-SHIRT
GOALS – The Alumni Association works with SAA students each year to create a HokieZone T-shirt. The T-shirts are sold through the Bookstore.
I met with students to go over their ideas for design concepts, and the students provide the text for the Top Ten.
We worked backwards from when the T-shirts needed to be available for sale. I had a few weeks to create the design, have everyone sign off, and supply design files to the T-shirt vendor.
Design and Tools
This was an original design created by me. The cannon and Lane Stadium towers both originated as images. I created these "drawn" versions in Illustrator.
EVALUATION – Everyone was very pleased with the final design and sales were strong.
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Copyright Dave Hunt 2020